How Your Nonprofit Can Build Lasting Donor Relationships & Increase Donor Loyalty In Today’s Distraction-Filled World

Couldn’t be at The Nonprofit Technology Conference 2020 (NTC20) in Person?

Access our session here

March 26th at 10am Pacific / 1pm Eastern

Today’s donor is distracted. Hyper-connectivity, micro-consumption, fractured attention, and fierce competition are namesakes in our connected economy. This is now compounded due to the upheaval market slumps, political banter, and the coronavirus pandemic has sparked with no clear end in sight. 

Additionally, today’s donor lives in a world of constant personalized experiences. These daily experiences span fashion, fitness, entertainment, and shopping to news, travel, finance, and business. Each experience uniquely crafted based on what these brands know about her activities, interests, relationships, location, and more. Many serving up the exact thing she needs, could want, at the perfect time.

Amid uncertainty and shifting donor expectations, what should your nonprofit be focused on? How can you ensure your organization is prepared for these changes, and able to scale deeper, more personalized donor relationships?

So, in this session, Noah Barnett, Virtuous’ Director of Partnerships & Community, will address this challenge head-on. He’ll share the framework modern nonprofits are using to scale personalized donor relationships, grow giving and increase donor loyalty.

During the session, you’ll learn:

  • How the preferences and behaviors of today’s donors have shifted and what this means for your fundraising in 2020 and beyond. 
  • How to use Responsive Fundraising, a refreshed fundraising framework that lets you treat all donors like major donors and design personalized donor experiences at scale.
  • Six (6) responsive fundraising strategies that you can use immediately to raise retention rates and grow giving.


Speaker Bio
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Noah Barnett is the Director of Partnerships and Community at Virtuous, the responsive nonprofit CRM and fundraising platform designed to help you grow giving and create a personalized donor experience at scale, and the co-host of The Responsive Fundraising Podcast

Previously, Noah spent ten years in fundraising and marketing leadership roles at CauseVox, World Help, HubSpot, and The Adventure Project. He knows firsthand the challenges nonprofits face and is passionate about equipping them with the resources and insights they need to rally people around their cause.