The Learning Lab

Articles, guides, and videos on nonprofit fundraising, marketing, and leadership to help you grow.


Fundraising + Finance, Breaking Down Silos for Better Collaboration
Fundraising + Finance: Breaking Down Silos for Better Collaboration

How do fundraising and finance work together at your organization? Is your process streamlined and efficient? Can you collaborate easily? Or are your teams trapped in silos, working independently of each other, each with your own information? If your development and finance teams are spending a ton of time going back and forth trying to…

What Stops Nonprofits from Mobilizing Donors and Volunteers at Scale (and What to Do About It)
What Stops Nonprofits from Mobilizing Donors and Volunteers at Scale (and What to Do About It)

Do you have enough money and people to power your mission? It takes resources to change the world, but many nonprofits struggle to attract and retain those resources, both dollars and volunteers. Why is this? It’s not because people aren’t generous. We see generosity in action all the time. During the early days of the…

It’s More Than A Technology Decision

How do you navigate selecting a future CRM? Your donors are living in an ever-changing world, and so is your nonprofit. Organizations must adapt and innovate into the future to grow giving. These conversations often revolve exclusively around technology needs. What can a system do? How does a platform work? What kind of technology do…

A red, orange and golden sunset on the horizon.
Sunsets and Acquisitions: What to Do When Your Technology Changes

It starts with an email. Or a press release. Or a post on a forum. However you find out, the news is big: The software you rely on to fundraise is going away. Um…what? Maybe the company announces your product will be sunsetted–no longer developed, updated, or supported by the company that provides it. Buy…

A screenshot of a virtual event with Fondi
How to Increase Your Donor Retention Rates with Virtual Events

The State of Donor Retention in 2021 It’s no secret that the landscape of online fundraising has shifted dramatically post-pandemic, yet one challenge remains the same—donor retention. While online fundraising as a whole grew by 10% in 2020—donor retention rates saw one of the largest declines in recent years, dropping to a record-low of 43%….

Turn Volunteers Into Donors: 4 Strategies to Encourage Gifts

This guest post was provided by InitLive. Your committed team of volunteers are some of your organization’s greatest advocates and supporters. While they donate their time and skills to your cause, they can also make generous monetary donations as well. It’s no surprise that volunteers can be turned into donors for your cause. However, it…

Nonprofit Fundraising Plan: How To Design A Strategic Plan To Grow Giving

A nonprofit fundraising plan is your guide to raising the money you need for your mission. It’s how you bring the numbers from your annual budget into the real world and go from listing goals to describing how you’ll achieve them. Planning how you’ll raise money is essential. A fundraising plan that describes what you’re…

nonprofit strategies
5 Nonprofit Strategies for an Uncertain Future

2020 was a challenging year for nonprofits, to say the least. Still, some organizations continue to thrive in the face of all the uncertainty. How are they doing it? What are they planning to do next? That’s what we asked five nonprofit leaders at the Responsive Nonprofit Summit. Working across cause sectors and leading a…

Nonprofit technology adoption strategies are critical.
[Podcast] 4 Things to Remember Before You Choose a Nonprofit Technology with Rubin Singh

Rubin Singh, the CEO & Founder of OneTenth Consulting, joined us to discuss the obstacles nonprofit leaders need to navigate as they adopt new technology, common mistakes that drive many nonprofit CRM implementations to fall flat, and the needs related to people and process that must be central to your platform adoption plan. Rubin is…

Event analytics can add to upgraded donor experiences.
Event Analytics & How They Can Improve Your Virtual Auction

This post was contributed by Kelly Velasquez-Hague who brings over 20 years of fundraising, nonprofit management, and sales/marketing experience to her role as the Director of Content Marketing for OneCause. Nonprofit organizations of all sizes and missions have needed to adapt to unprecedented waves of challenges over recent months, so your own organization might be…