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The Virtuous Blog

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Featured Stories

Best CRM for Nonprofits in 2026

January 29, 2026

Best CRM for Nonprofits in 2026: How to Choose the Right Platform for Your Organization

TL;DR → Choosing the best CRM for nonprofits in 2026 should match how your team fundraises today and how you plan to grow tomorrow. → Modern nonprofit CRMs go far...
Responsive Lab Thumbnail Sonja Howden

Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden
Responsive Lab Thumbnail - Marc Stein

Building a Relationship-First Fundraising Culture with Marc Stein
Responsive Lab Thumbnail - Matt Lombardi

Digital Strategies to Drive Sustainable Fundraising Growth with Matt Lombardi

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Responsive Lab Thumbnail Sonja Howden

January 28, 2026

Building Trust with Donors Through Better Impact Measurement with Sonja Schappert Howden

Learn how fundraisers can move beyond outputs and communicate real, donor-centered impact with Sonja Howden of Seed Impact on The Responsive Lab.
Responsive Lab Thumbnail - Marc Stein

January 21, 2026

Building a Relationship-First Fundraising Culture with Marc Stein

How relationship-first fundraising drives trust, retention, and major gift growth at scale… insights from Marc Stein of Jews for Jesus.
Responsive Lab Thumbnail - Matt Lombardi

December 16, 2025

Digital Strategies to Drive Sustainable Fundraising Growth with Matt Lombardi

How smart digital engagement drives donor action, retention, and recurring giving. A practical conversation with Matt Lombardi.
Responsive Lab Thumbnail - Kel Haney

December 9, 2025

Mid-Level Matters: Turning Overlooked Donors Into Loyal Supporters with Kel Haney

Learn Kel Haney’s five-minute phone ask for mid-level donors and discover how real conversations can grow generosity for your nonprofit.
Responsive Lab Thumbnail - Cherian Koshy

December 2, 2025

Using Neuroscience to Strengthen Donor Relationships with Cherian Koshy

Explore the neuroscience of giving with Cherian Koshy, Scott Holthaus, and Carly Berna, and learn how to stop slowing generous brains down.
Top 5 Questions Nonprofits Ask About How to Implement AI

December 2, 2025

Top 5 Questions Nonprofits Ask About How to Implement AI

Several years ago, I sat with a development director late one evening. The office was mostly dark. A handful of desk lamps glowed in an open floor plan that had...
Actionable tips and insights for personalizing
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“Virtuous truly understands nonprofits and the importance of our mission. And their open access to data and built-in custom reports gave us access to the data we need.”
Todd Shinabarger​
Chief Information Officer