The Lutheran Home Association
How The Lutheran Home Association grew their productivity by 50% and built stronger donor relationships with Virtuous
Our customers choose Virtuous to help them build more meaningful connection with donors, raise more money and do more good
"We’re process-obsessed at this point. We don’t just use [Automation] for interacting with donors, we also use it to tell our team what their next best tasks are."
VP of Communications and Development
Mel Trotter Ministries
"It was like adding 10 staff members! Virtuous adds time to my day by bringing solutions that create tasks, send automatic emails and help me make donors feel special."
Director of Development
Global Hope Network
""It’s not about giving a sales pitch every time we have a discussion, it’s “How can we help? What are some innovative ideas and ways to add value to this community?” It’s genuine, it’s sincere. I’m forever a Virtuous cheerleader, even if I get out of nonprofit one day and don’t have any use for a platform anymore. Virtuous has done a really good job in supporting us as a new organization.""
Lisa Evans Johnson, CFRE
Chief of Staff
"“It feels like we’re actually working together with Virtuous to achieve a common goal of serving our donors, instead of just us licensing a software and trying to maximize whatever it can do for us. It feels like we’re working with Virtuous to give personalized communication and really value people, to serve a common cause, involving people in a way that is relatable in the 21st century.” "
Digital Communications Director
"In 42 years of fundraising, Virtuous is the best nonprofit CRM I've ever seen!"
Chief Advancement Officer
Most of our favorite fundraisers love telling the story of the organization – but they hate the administrative process of fundraising. In general, they don't like using a CRM unless it amplifies relationships and reduces the hassle of data entry. Our goal is to provide fundraisers with a relational advantage and keep engaged and excited about their work.
Our Marketing/Communication users are incredibly creative and analytical. They interact with multiple lists of hundreds or thousands of constituents every day, and they need to easily segment, experiment and analyze data... and build a personalized connection with donors at scale. They expect easy-to-use tools, built-in email/analytics and straightforward integration with other cloud-based tools for direct marketing, email, analytics and digital fundraising.
Our Executive Directors and CEOs need high-level summaries of information in a graphical, easy-to-read format, as well as important, decision-making data available on demand. For them, software needs to be an offensive weapon that they can use to accomplish the vision of the organization. Many of our EDs are also constantly on-the-go and want to get detailed donor information quickly and easily from any device – anytime, anywhere.
Our Operations and Finance users are critical for data integrity and financial accountability at their nonprofits. They want a tool that simplifies importing and reconciling gifts. They also want easy mapping to their favorite accounting tools and robust fund management for the complex accounting needs of a nonprofit.