Virtuous Nonprofit Blog

Join us for the Responsive Nonprofit Summit 2020

The Responsive Nonprofit Summit 2020: The Complete Guide

Earlier this year, Virtuous hosted the first part of The Responsive Nonprofit Summit 2020. The goal was to bring together responsive nonprofit leaders to brainstorm, connect and strategize around fundraising in 2020. Specifically, we wanted to address the question: how do we emerge from this crisis to serve donors? Everyone felt a sense of urgency…

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Fundraising strategies during Covid 19.

[Podcast] 4 Keys to Fundraising During the COVID-19 Crisis with Barbara O’Reilly, CFRE

Barbara O’Reilly, CFRE, joined us to talk about the challenges facing nonprofit leaders today and what we should be focused on, how we must balance empathy and urgency in our messaging, and her approach to navigating through each stage of a crisis: the response (our current phase), recovery, and resilience building. Barbara brings more than…

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Learn donor trust strategies.

[Podcast] 3 Things to Remember About Donor Trust with Shannon McCracken

Shannon McCracken joined us to talk about the current fundraising landscape, why trust and relevancy our essential now more than ever, and her take on what nonprofit leaders should focus on amidst times of crisis and uncertainty. Shannon is the CEO of The Nonprofit Alliance, and lead the association through rapid growth since its launch…

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Donor loyalty key insights from Hilary Noon

[Podcast] 3 Keys to Donor Loyalty from a VP of Insights, Analytics and Experience, Hilary Noon

On this episode, Hilary Noon joined us to talk about the first-ever Donor Loyalty Benchmark Study, why donor loyalty is a metric fundraisers should be pursuing and a few practical insights nonprofits can use to cultivate donor loyalty. Hilary has committed her entire working life to serve with and on behalf of nonprofits. She is…

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Use corporate matching with Double the Donation to grow giving.

Leading Nonprofits Use Corporate Matching to Increase Revenue

This post was provided by Julia Beltran from our partner, Double the Donation.  Over 18 million people in the U.S. qualify for matching gift programs, yet most of these individuals don’t know anything about their organization’s matching gift program. This causes a shocking result – an estimated $4 to $7 billion in matching gifts to…

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Nonprofit marketing automation helps improve volunteer engagement during Covid.

Motivate Volunteers Virtually with Nonprofit Marketing Automation

Across the country and around the world, nonprofits are in a seemingly constant state of pivoting. Since the debut of COVID-19, organizations have changed how they do everything, from soliciting donors to running their programs. But what’s a responsive nonprofit to do to keep their volunteer program running when they can’t meet in person or…

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Responsive fundraising starts with overcoming inertia

Adopt Responsive Fundraising: Strategies for Overcoming Inertia

When people learn about responsive fundraising, it usually makes sense to them. Very few disagree with its central principles. “NO! We should give donors less of what they want and treat them like anonymous ATMs! Make everything less human, and more transactional!” is not something that we hear a lot of. Most people get it….

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Nonprofits respond to new changes

5 Important Reminders For Responsive Nonprofits in Times of Big Changes

A major element of responsive fundraising includes solving for the hyper-connected world we live in. On one hand, it has never been easier to reach thousands of donors in an instant. On the other hand, competition for attention has never been more difficult.  This fact has never been more clear than during global events, especially…

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Help donors give the most on this Giving Tuesday.

#GivingTuesday: Doubling Donations this December 3

Contributed by Taylor Gibbs from Double the Donation.  As Giving Tuesday approaches, nonprofits everywhere are getting ready to make the most of the international day of charitable giving. What is Giving Tuesday? Giving Tuesday occurs the first Tuesday following Thanksgiving (this year, it will be Tuesday, December 3). It’s a day of giving at the…

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5 best webinars to grow giving

5 Best Virtuous Webinars to Grow Giving

Don’t have a lot of time but want to make an impact in your organization today? We outline our 5 Best Virtuous Webinars to Grow Giving. Pick and choose which webinar you have time for or that makes the most sense to you and start learning. Our webinar series features some of today’s most innovative…

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