Virtuous Nonprofit Blog

Email automation improves your fundraising.

Why We’re Sure an Automated Email Welcome Series for New Donors is a Good Idea

Recently, we’ve been hearing a lot of buzz about whether automation is more likely to help or hinder a nonprofit’s efforts to build and grow sustainable relationships with donors.  People are asking questions like, “Are we sure an automated email welcome series for new donors is a good idea?” Or they’re saying things like, “Automation…

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[Podcast] Jenni Chacko of Empart Talks Donor Segmentation and Growing Generosity

This week, we’re highlighting our insightful episode with Jenni Chacko, co-founder of Empart. Jenni tells the funny origin story of Empart and how prioritizing culture has helped them grow despite changing donor priorities. We also hear Jenni’s fundraising strategies, including donor segmentation. Listen to the entire episode below.  To learn more about Jenni, or Empart,…

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Improve donor retention with these new engagement strategies.

4 Behavior-Based Engagement Strategies You Can Use To Improve Donor Retention

The ways you and I connect with each other is different now. Technology and trends constantly evolve the way we relate to each other and the context of each of our interactions. Essentially, innovation created infinite ways to engage with people around the world.  If relationship between two people is different, then it’s safe to…

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Nonprofit resources should be powerful enough to change your goals.

Why Powerful Tools Are Important to Your Nonprofit

The word “Powerful” is one of the more popular words in the software lexicon. It sounds impressive, and it gets people excited because they want to know that their software is going to do something great for them. Unfortunately, it’s also hard to quantify, which leaves some people unclear. How can you know what kind…

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Nonprofit growth strategies start with a new perspective.

[PODCAST] Taylor Shanklin Reveals Nonprofit Growth Strategies You Need to Know

On the newest episode of The Modern Nonprofit Fundraiser Podcast, we feature Taylor Shanklin, the V.P. of Marketing at Pursuant. Taylor offers practical advice for nonprofits who want to use the same growth hacking strategies that make startups successful. She provides tips for successful growth, how to grow a stronger team at your nonprofit and…

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Improve donor relationships with these strategies from Larry Johnson

[PODCAST] Larry Johnson Talks Donor Relations Best Practices for Nonprofits

This episode of The Modern Nonprofit Fundraiser features Larry Johnson, founder of Eight Principles of Sustainable Fundraising. Larry offers insights about donor relations, how to transform your relationship with money and so much more. The best part comes at the end, when he tells a story of a big gift donor who changed the way…

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Scaling donor relationships works at any nonprofit.

Nonprofit Strategies for Scaling Donor Relationships At Any Size

One constant you’ll find across every organization, no matter what kind, is the problem of scale. The habits and the processes that helped you in the beginning are suddenly making challenges worse. New challenges you couldn’t anticipate start popping up, demanding action. It’s a cycle that can be as exciting as it is frustrating. One…

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nonprofit guide to testing and optimization

The Nonprofit Guide to Testing and Optimization

“Creative experimentation propels our culture forward. That our stories of innovation tend to glorify the breakthroughs and edit out all the experimental mistakes doesn’t mean that mistakes play a trivial role. As any artist or scientist knows, without some protected, even sacred space for mistakes, innovation would cease.” – Evgeny Morozov Our final blog post in…

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Power of Donor Centric Thinking

The Power of Donor-Centric Thinking

The world’s most innovative nonprofits are constantly getting feedback from their constituents (donors, partners and the people they are serving). They deliberately operate with donor-centric thinking driving all initiatives and activities. It’s impossible to monitor your effectiveness if your team isn’t consistently soliciting feedback from the people you serve – and then rethinking your services from…

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4 agile startup practices empowering nonprofits

4 Agile Startup Practices Empowering Nonprofits

“Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning.” – Albert Einstein Part 2 in our blog series on innovation focuses on fast innovation using Agile Methodologies. Many of our readers may be unfamiliar with the term “Agile” or “Agile Development.”  The origins of Agile come from…

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